For Owl Stools’ visual rebrand I created a cohesive body of work that highlights their ergonomic wooden stools, chairs, and desks. I managed the project end-to-end — from mood board and creative direction to styling, lighting, production, and retouching — We focused on updating their e-commerce imagery to a consistent, elevated look with a workshop vibe. In addition to clean product shots, we captured a range of detail and lifestyle images and stop motion assets that convey scale, workmanship, variety, and usable context, giving the brand visuals that better reflect their quality, versatility, and Maine-made heritage.
Client: Owl Stools
Assistant: Patrick Higgins
Studio: Maine Studio Works